Jawline definition is one of the fastest-growing requests in aesthetics — particularly among the expanding male-patient segment — and it's a case where the strongest results and the best revenue both come from approaching it as a plan rather than a single treatment. The practice that consults the whole lower face, rather than quoting one treatment for "the jawline," captures both a better outcome and a larger, more committed sale.
This is general education for owners, not medical advice. Treatment selection is a clinical decision for trained providers.